{"id":3968,"date":"2025-10-28T15:18:09","date_gmt":"2025-10-28T15:18:09","guid":{"rendered":"https:\/\/leadergrogrund.se\/?p=3968"},"modified":"2026-03-03T15:27:55","modified_gmt":"2026-03-03T15:27:55","slug":"paketering-och-marknadsforing-av-storsjo-ljungdalen","status":"publish","type":"projekt","link":"https:\/\/leadergrogrund.se\/en\/projekt\/paketering-och-marknadsforing-av-storsjo-ljungdalen\/","title":{"rendered":"Paketering och marknadsf\u00f6ring av Storsj\u00f6\/Ljungdalen"},"content":{"rendered":"

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Paketering och marknadsf\u00f6ring av Storsj\u00f6\/
Ljungdalen<\/h1>\n

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Om projektet<\/h2>\n

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Ljungdalen \u00e4r sedan l\u00e4nge f\u00f6rknippad med lugn och natur. Hit kommer m\u00e5nga bes\u00f6kare varje \u00e5r f\u00f6r att vandra i fj\u00e4llen, fiska l\u00e4ngst Ljungan eller bara f\u00e5 lite lugn och ro. Vi vill nu ta steget och erbjuda bes\u00f6kare i omr\u00e5det en mer attraktiv och f\u00f6rpackad upplevelse. Bes\u00f6kare skall innan och under sitt bes\u00f6k i v\u00e5rt omr\u00e5de finna god information om vilka aktiviteter som erbjuds men \u00e4ven vara s\u00e4kra p\u00e5 att dessa aktiviteter \u00e4r s\u00e4kra och v\u00e4l fungerande. Genom att erbjuda ett st\u00f6rre utbud med fler korta och inte s\u00e5 fysiskt kr\u00e4vande vandringsalternativ vill vi \u00f6ka antalet bes\u00f6kare i omr\u00e5det. Det ut\u00f6kade antalet leder i projektet \u00e4r komplement till de h\u00f6gt trafikerade statliga leder i omr\u00e5det, d v s statligt ansvarade leder ing\u00e5r inte i projektet. Projektet best\u00e5r av tv\u00e5 delar:<\/p>\n

Leder o Bes\u00f6ksm\u00e5l: R\u00f6jning, m\u00e4rkning, skyltning och vid behov sp\u00e5nga lederna, ta fram markavtal f\u00f6r lederna, s\u00e4tta upp bord vid vissa rastplatser, GPS loggning av alla leder.<\/p>\n

Marknadsf\u00f6ring: Ta fram kartor och marknadsf\u00f6ringsmaterial f\u00f6r lederna, Ledbeskrivning med foto & dokumentation, ledbroschyr, orienteringstavlor, historiskt beskriva bes\u00f6ksm\u00e5len, vad som g\u00f6r dessa speciella samt och ta fram och s\u00e4tta upp informationsskyltar om detta.<\/p>\n

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LAG-styrelsens motivering<\/p>\n

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LAG-styrelsens motivering:
<\/b>LAG v\u00e4ljer att prioritera detta projekt eftersom det leder till flera m\u00e5l inom insatsomr\u00e5det. Projektet jobbar med den ekologiska h\u00e5llbarheten genom att medvetet f\u00f6rs\u00f6ka avlasta befintliga leder. Projektet skapar ett st\u00f6rre lokalt utbud av l\u00e4tta aktiviteter, som tillg\u00e4ngligg\u00f6rs genom helhetsgreppet p\u00e5 marknadsf\u00f6ring och paketering.<\/span><\/h3>\n

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H\u00e4r \u00e4r en underrubrik<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.<\/p>\n

Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/youtu.be\/u31qwQUeGuM” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” _builder_version=”4.20.4″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”0px||0px||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”0px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.20.4″ _module_preset=”default” background_color=”#A8C082″ global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ text_font=”Oswald|500||on|||||” text_text_color=”#4D5A31″ text_font_size_tablet=”14px” text_font_size_phone=”12px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]Om projektet
\n[\/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”20px||20px||false|false” locked=”off” global_colors_info=”{}”]<\/p>\n

Avslutat Sj\u00f6, Skog & Fj\u00e4ll-projekt<\/span><\/strong><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” custom_margin=”20px||20px||false|false” global_colors_info=”{}”]<\/p>\n

S\u00f6kande:<\/strong>\u00a0<\/span>Ljungdalsfj\u00e4llens Turistbyr\u00e5<\/span><\/p>\n

Projekttyp:<\/strong>\u00a0Genomf\u00f6randeprojekt

EU-Fond:\u00a0<\/span><\/strong>Landsbygdsfonden<\/span><\/p>\n

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Insatsomr\u00e5de:<\/strong>\u00a04. Innovation\/Ny teknik\/Nya l\u00f6sningar\/Forskning<\/span><\/p>\n

[\/et_pb_text][et_pb_text disabled_on=”on|on|on” _builder_version=”4.20.4″ _module_preset=”default” custom_margin=”20px||20px||false|false” disabled=”on” global_colors_info=”{}”]<\/p>\n

Webb och sociala medier
<\/strong>Facebook
Webbplats
Youtube<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.20.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ text_font=”Oswald|500||on|||||” text_text_color=”#4D5A31″ text_font_size_tablet=”14px” text_font_size_phone=”12px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

Om finansieringen<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” custom_margin=”20px||20px||false|false” global_colors_info=”{}”]<\/p>\n

Projektst\u00f6d fr\u00e5n EU och staten:<\/strong>
945 008 SEK
<\/span>
Offentlig medfinansiering fr\u00e5n LAG:<\/strong>
465 452 SEK
<\/span>
\u00d6vrig finansiering:<\/strong>
Privat finansiering i form av ideell tid.<\/span><\/p>\n

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